Privacy Policy for Best Price Comparison

1. Who Are We?

Best Price Comparison is a trading name of Best Price Comparison Limited, registered in England and Wales (Company number 09027476), Registered Office: Best Price Comparison Limited, Unit 3A, 34-35 Hatton Garden, Holborn, London, EC1N 8DX.  ADR Number: C35BEST08 | ICO Certificate Number: C1474868 |

Best Price Comparison is committed to protecting your privacy. We have implemented measures to ensure that any personal information obtained from you by visiting our website, https://bestpricecomparison.co.uk/, is processed and maintained in accordance with the General Data Protection Regulation (GDPR) and accepted principles of good information handling. This privacy policy outlines the type of information we may hold about you, how we obtain and process it, and how we safeguard your privacy.

This policy applies only to Best Price Comparison and the personal information we collect. We may update this privacy policy periodically, and any changes will be posted on our website.

2. How We May Contact You As Part of Your Application

We, along with our panel of specific product providers, will keep you informed about the progress of your application. Unless you opt out, we may contact you via telephone, email, post, SMS, or automated messages (see further details in the section on ‘How We Keep You Informed’).

Lawful Basis for Collecting Your Personal Data

We rely on various lawful bases to process your personal data, depending on the purpose for which you provide it.

Consent:
When you submit an application with Best Price Comparison Limited, we process your personal data based on your consent to be contacted by us and our panel of specific product providers. You may withdraw your consent for marketing purposes at any time by clicking the “unsubscribe” option in any marketing SMS or email sent by us or our associated third parties. Alternatively, you can contact our Data Protection Officer at info@bestpricecomparison.co.uk or use the contact details provided in sections 15/16. Withdrawing consent will not affect the lawfulness of any processing carried out prior to your withdrawal.

Contract:
We process your personal data to fulfill our obligations under the contract formed when you request a quote. Best Price Comparison Limited and our product providers will contact you regarding your enquiry.

Legitimate Interest:
We have a legitimate interest in processing your data to share your application with our panel of product providers to obtain the requested quote, as well as for ID protection and tracing purposes, such as credit reference and fraud prevention. Relevant agencies are listed in section 9. You can object to this processing by contacting our Data Protection Officer at info@bestpricecomparison.co.uk or using the contact details in sections 15/16.

3. How You Contact Us

If you contact us using the telephone numbers listed on our website under Contact or marketing correspondence, your call may be recorded for training, quality, and regulatory purposes. This helps us continuously improve and monitor our customer experience.

4. How We Keep You Informed

We may contact you to provide information about offers on products or services we believe may interest you, via email or SMS. Third parties with whom we share your information (for the specified purpose) may also contact you using these methods.

Our specific product providers will contact you to confirm the status of your application and will have their own privacy policies, which we recommend you review. Upon submitting your application, you will be asked to agree to their use of your information.

5. What Marketing Communications Will I Receive?

Under the ‘soft opt-in’ exception, we may send you marketing communications by electronic means (e.g., email or SMS) about similar products and services if you have previously engaged with us (e.g., by submitting your details for an enquiry). We will assume you wish to receive these communications unless you opt out. This allows us to inform you about related products and services that may be useful.

Unless you specify otherwise, we will contact you via SMS and email to provide marketing communications and alerts related to our services and associated products, where you have consented. You can withdraw your consent during the application process by adjusting your contact preferences or at any time by clicking the “unsubscribe” option in any SMS or email, or by emailing info@bestpricecomparison.co.uk.

6. Obtaining Your Personal Data/Information

You may browse our website, https://bestpricecomparison.co.uk/, without providing personal information, but please refer to our separate Cookie Policy for details on cookies. The personal information we typically collect includes:

  • Company Name / Legal Entity
  • Company Address
  • Name
  • Email address (if applicable)
  • Telephone number (mobile)
  • IP Address
  • Website usage data (used to analyze which parts of our website are most/least visited; see Cookie Policy)

If you contact us with a question or send an email to info@bestpricecomparison.co.uk, we may collect the above information to respond to your enquiry.

7. Customer Communication

Unless you opt out, we will contact you via telephone, SMS, and email to provide information and alerts about our services and associate companies. We may also receive personal data from third parties to offer products and services to potential customers who have expressed interest. We verify the accuracy of third-party data and may periodically check your information with you.

Ensuring Your Personal Details & Preferences Are Up to Date

You are responsible for ensuring the information we hold about you is accurate and up to date. To update your information or preferences, please contact our Compliance Manager at info@bestpricecomparison.co.uk as soon as possible.

8. What Personal Information Do We Collect?

We collect personal information when you apply for a product online, such as to obtain quotes. This may include information about your website usage (e.g., pages viewed, referring website, changes to supplied information, quote details, and financial information like bank account or employer details).

To provide a quote, we require your personal information, and by proceeding, you give explicit consent for us and our third-party providers to process it. We store this information and may use it to pre-populate fields on our website for your convenience. We may monitor or record communications (calls, emails, SMS) for business purposes, such as quality control, training, preventing unauthorized use, ensuring system functionality, meeting legal obligations, or preventing/detecting crime, in accordance with data protection laws. We periodically review your personal information to ensure compliance with legal retention periods.

9. How Do We Use Your Personal Information?

We may use your personal information to:

  • Enable access to and use of our services
  • Personalize and improve our services
  • Conduct research, such as analyzing market trends and customer demographics
  • Communicate with you, including:
    • Sending information about products and services that may interest you (e.g., new product launches)
    • Sending quotes, which may involve sharing your information with our panel of product providers for credit checks (see section 10 for details)
    • Sending confirmation emails or SMS for your application
    • Processing applications with third-party providers
    • Tracking sales by sharing data with your product provider
    • Validating and analyzing your data against third-party sources to ensure accuracy and relevance
    • Sending customer survey reviews after application completion
    • Sharing your data with third parties for marketing purposes, where you have consented

We will seek your consent or provide an opportunity to opt out of marketing communications. Unless you opt out, you consent to such use.

10. Who Do We Share Your Personal Information With?

When you complete an application, you consent to us sharing your personal information with:

  • Best Price Comparison Limited to communicate with you, improve your experience, or in accordance with this policy
  • Product providers, whose privacy policies detail how they process your data
  • Trusted third parties, where you have opted in, for specific product quotes
  • Regulatory/governing bodies for compliance monitoring
  • Credit Reference Agencies and other agencies for tracing, verification, anti-money laundering, national security, crime prevention, fraud detection, asset recovery, or debt recovery

We may disclose information if required by law, courts, regulatory agencies, or in connection with legal proceedings or business sales. Best Price Comparison Limited may share your data with third parties for commercial purposes where there is a lawful basis, such as their legitimate interest. If we suspect fraud, we may share details with fraud prevention agencies.

Fraud Prevention Agencies (FPAs)

If false or inaccurate information is provided and fraud is suspected, we may share your data with FPAs to prevent fraud and money laundering. Law enforcement and other organizations may access this information for purposes such as credit checks, debt recovery, or employee verification. You can object to this processing by contacting info@bestpricecomparison.co.uk.

11. Who Might Our Panel of Providers Share Your Personal Information With?

Our providers may use your information to assess your circumstances, verify data, or check with fraud prevention and credit reference agencies. They may also check public and private data sources, including your credit history or educational background. These checks may appear on your credit report and help detect fraudulent applications. You should review the provider’s privacy policy before entering into an agreement, as we are not responsible for their use of your data.

12. How Secure Is Our Site and What Steps Do We Take to Keep Your Personal Information Safe?

Our website uses Let’s Encrypt for security, but no internet transmission is completely secure. Sensitive information, such as card details, is encrypted to minimize interception risks. While we strive to protect your data, you provide it at your own risk, and we are not responsible for any security breaches.

Your personal data may be stored within or outside the European Economic Area (EEA). If stored outside the EEA, we ensure appropriate safeguards (e.g., contractual provisions) or obtain your consent, in line with GDPR.

13. Rights of Access to Your Personal Information

Under GDPR, you have the following rights:

  • Right to be Informed: We inform you about data usage through this policy and consent statements.
  • Right to Object: You can object to processing by emailing info@bestpricecomparison.co.uk or writing to Best Price Comparison Limited, Unit 3A, 34-35 Hatton Garden, Holborn, London, EC1N 8DX. This may prevent us from providing the requested service.
  • Right of Access: Request confirmation and access to your personal data by contacting our Compliance Department at the above address or email.
  • Right to Rectification: Request correction of inaccurate data.
  • Right to Erasure: Request deletion of unnecessary data, though this may prevent us from providing services.
  • Right to Restrict Processing: Request restricted use of your data, which may limit our services.
  • Right to Data Portability: Request transfer of your data to another business.

To exercise these rights, contact info@bestpricecomparison.co.uk.

14. How Long Will We Retain Your Personal Information For?

Retention periods depend on the purpose:

  • If you opt out of marketing, we retain your data to evidence your preferences.
  • Application-related data is retained for a minimum of 6 years after your relationship with us ends to address potential complaints.
  • Data will not be used for marketing after 24 months following your application.

For further details, email info@bestpricecomparison.co.uk.

15. Your Right to Opt Out of Future Contact

You can opt out of future contact from Best Price Comparison at any time via the opt-out link in our marketing messages (allow up to 48 hours for processing) or by emailing info@bestpricecomparison.co.uk. For third-party communications, contact them directly.

16. Your Right to Be Forgotten / Erasure of Your Personal Information

Under GDPR, you can request deletion of your personal data if:

  • It is no longer necessary for the original purpose.
  • You withdraw consent.
  • You object to processing, and there is no overriding legitimate interest.
  • The data was unlawfully processed.
  • Erasure is required to comply with a legal obligation.
  • The data relates to information society services offered to a child.

This right may not apply if we need to comply with a legal obligation. To request erasure, email info@bestpricecomparison.co.uk. We will inform relevant marketing partners of your request.

17. How to Make a Complaint

We aim to resolve complaints quickly and fairly. Contact us via:

  • Post: Best Price Comparison Limited, Unit 3A, 34-35 Hatton Garden, Holborn, London, EC1N 8DX
  • Phone: 020 8064 1005 (charged at local rates, inclusive of mobile free minutes)
  • Email: info@bestpricecomparison.co.uk

We will acknowledge your complaint within 3 working days and aim to provide a final response within 4 weeks. If delayed, we will update you within 4 weeks and respond fully within 8 weeks. You may also contact the ICO (details in section 13).

Last updated February 2025